SYNOPSIS
Nashville, TN
Room: Large Theater
This event will run 60 minutes.
Every young artists needs to be proficient with social media strategies until they have their own media teams. It is essential that you have developed your own, authentic brand, you have your own voice and can effectively utilize your audience.
This fun, positive and informative panel will explore the ‘How To’s’ and share hard-earned advice and anecdotes from young artists Casey James and Leslie Powell who are establishing their careers, and digital marketing expert Sloane Logue from William Morris Endeavour Entertainment.
We will cover:
What you need to know.
Which platforms you should be on and how to represent yourself on each of this platforms.
Effective ways to engage with your audience.
How can you successfully drive ticket sales?
PANELIST BIOS
Casey Everett James was only 13 when he got his first guitar. It became a constant companion, a channel for his emotions, as the six strings lay easy in his hands.
Casey an American singer and guitarist from Fort Worth, Texas, who was the third-place finalist on the ninth season of American Idol and is an independent recording artist. He released his eponymous album in March 2012 from which three singles, "Let's Don't Call it a Night", "Crying on a Suitcase", and "The Good Life" were released. In October 2014, James released "Fall Apart" as the first single from his upcoming second studio album.
Leslie Powell is a native Texan, born and raised in Austin with her sister, brother, parents and 13 cousins. Before graduating from the Communications School at the University of Texas, with a degree in Radio/Television/Film, she managed to get her first cut on platinum album recording artist Elvis Blue's album, "Journey," in 2013. The song, "Not Gonna Say Goodbye," became a single and charted up to #12 on the South African charts. The same song appeared in a Terrence Malick produced film, Red Wing, later that year. Leslie is now based in Nashville making her living singing and songwriting. She mixes the vocal stylings of Colbie Caillat with the sultry sound of Norah Jones and ties it all together with country instrumentation.
Sloane Logue - William Morris Endeavor
Executive level digital strategist with over 9 years of music industry experience driving sales revenue and acquiring new consumers through digital marketing, strategic brand partnerships, capitalizing on emerging technologies, creating valuable relationships and developing clear brand messaging.
Sherod Robertson, Moderator
Owner / Publisher, Music Row magazine
