Commercial Copy with John McKinney

Casting Access (Non-Frequency Restricted)


Commercial Copy with John McKinney

Thursday, June 1, 2023

Begins at 12:00 PM PDT | 3:00 PM EDT
Check-in begins at: 11:45 AM PDT | 2:45 PM EDT

3 Hours

Wednesday, May 31, 2023


This class will include a Q&A, commercial copy reading technique, and a prepared reading session with an experienced casting professional.

The Casting Director will assign commercial copy for actors to prepare a day prior to the class.



As owner of John McKinney Casting, John routinely casts and directs voiceover talent for national TV and radio spots as well as occasional film and animation.  Recent clients include Volvo, Coty, The Hartford, Anchor Steam Ale, Sony, Bismarck Industries, Dr. Pepper and Illinois Lottery.  Prior to that, John worked as Casting Director for Pomann Sound where he worked on Verizon, Heineken, Castro, Fisher-Price and Michelob.  John has also spent over twenty years as a copywriter writing and casting national TV and radio campaigns for major New York ad agencies, including Grey, McCann Worldwide, Grey Entertainbment and Gotham. All the while he kept a hand in doing voiceover work himself, voicing commercials for General Foods, Verizon and other national megabrands.  John also works as a voice coach and voiceover demo producer.  This diverse background gives John a unique ability to translate ad copy with subtlety and precision and to help other actors do the same.When not casting commercials, John pursues his “other calling” which is writing for the stage.  As a published playwright John is used to working with seasoned stage actors and often draws from the theater world when casting commercial projects, and vice versa.



You must have completed a Casting Access Application prior to registering for this class.

Please note that the 30-day frequency restriction applies to this class. Your last frequency-restricted class must have taken place no less than 30 days prior to this event to be eligible to register. 

NO LATE ARRIVALS and NO WALK-INS are admitted. Only those participants who have received a telephoned or e-mailed confirmation message from staff will be admitted to the session. Waitlisted individuals who have not received such confirmation will not be admitted at the door. Please do not show up if you have not been explicitly confirmed as RSVPed.